Small Business Directory Expert Says Standing Out is Key

An expert in local marketing stresses the importance of making local business listings stand out in order to attract new customers.

Arroyo Grande, CA, United States - February 14, 2018 /PressCable/ —

Local business directories have taken the local business culture by storm, but one expert in the field says that unless a small business listing stands out, it may not do much good.

“Too many people are under the impression that all they have to do is create a local business listing and then sit back and wait for the new customers to walk through the door,” says a spokesman from FindUsLocal.com, a free small business directory that utilizes GEO location technology to match the results visitors see with their location. “But if business owners want to reap the maximum results, they need to refine their listings a little.”

He says that in order to create a free business listing that brings in new business, it has to give shoppers the information they need to make a decision about whether or not to visit the store. “Everyone know that they should include their business name, address, phone number, and website, what about the other details that make a local business unique?”

He suggests including things like the hours of operation, special products or services that are unique to the business, menus if it’s a restaurant, and even parking tips to make it easier for shoppers. “The more information you can include, the more likely it is that shoppers will find their way to your store,” he says.

He also says it’s important to keep the small business listing fresh because if it goes stale, it won’t keep its place in the search engine rankings. “The higher a local business listing is in the rankings, the more potential customers will see it,” he says. “And one of the best ways to keep it up there is to continuously ask customers to leave an online review for your business. Once they do, the search engine spiders consider it fresh content, and that helps with the rankings.”

Finally, he wants to remind local business owners that creating a local business listing on a USA small business directory is free. “There’s no reason for small business owners to have to spend thousands of dollars in

" target="_blank">local marketing just to compete with larger stores,” he says. “And that’s why we’ve made our local business listings free to all local shop owners.”

About FindUsLocal: FindUsLocal uses geolocation technology in visitor’s browsers to construct a home page focused on their city, town or community. Right there on the front page, they’ll find local weather, sports results for their favorite teams, and announcements of the top musical acts and events coming to their city. Smart business owners list their businesses on the site to be seen by those who are specifically looking for businesses in their local area.

Contact Info:
Name: Matthew Hesser
Organization: Find Us Local USA Business Directory
Address: P.O. Box 880, Arroyo Grande, CA, Arroyo Grande, CA 93421, United States
Phone: +1-805-534-9800

For more information, please visit http://www.FindUsLocal.com

Source: PressCable

Release ID: 300383

Latest News

The Latest: Washington Post publishes new Khashoggi column

Oct 19, 2018

ANKARA, Turkey — The Latest on the disappearance of Saudi writer Jamal Khashoggi, a Washington Post columnist who went missing after entering the Saudi Consulate in Istanbul earlier this month (all times local): 3:45 a.m. The Washington Post has published a new column by Jamal Khashoggi in which he warns that governments in the Middle East "have been given free rein to continue silencing the media at an increasing rate." The Post published the column Wednesday, more than two weeks after Khashoggi was last seen entering the Saudi consulate in Istanbul. Turkish officials say he was killed by Saudi agents....

Pompeo meets with Turkish leaders on missing Saudi writer

Oct 19, 2018

ANKARA, Turkey — A pro-government Turkish newspaper on Wednesday published a gruesome recounting of the alleged slaying of Saudi writer Jamal Khashoggi at the Saudi Consulate in Istanbul, just as America's top diplomat arrived in the country for talks over the Washington Post columnist's disappearance. The report by Yeni Safak adds to the ever-increasing pressure on Saudi Arabia to explain what happened to Khashoggi, who vanished Oct. 2 while visiting the consulate to pick up paperwork he needed to get married. Turkish police officers and crime scene investigators meanwhile arrived Wednesday afternoon to conduct a search of the Saudi consul...

The Latest: IMF's chief Lagarde defers Mideast trip

Oct 19, 2018

ISTANBUL — The latest on the disappearance of a Saudi writer who Turkish officials fear was killed inside the Saudi Consulate in Istanbul (all times local): 6:30 a.m. The International Monetary Fund says its managing director Christine Lagarde is deferring her trip to the Middle East. A brief statement by an unnamed IMF spokesman Wednesday did not elaborate. Lagarde had said earlier during the IMF and World Bank's annual meeting in Bali, Indonesia, last week that she was "horrified" by the disappearance of Saudi journalist Jamal Khashoggi but still intended to attend an investment conference in Saudi Arabia later in...

EgyptAir pulls magazine after Drew Barrymore article

Oct 19, 2018

CAIRO — Egyptian officials say EgyptAir has removed the latest edition of its in-flight magazine over a contentious article it published, purportedly based on an interview with American actress Drew Barrymore. They say the carrier had agreed with its publisher, Al-Ahram advertising agency, to stop printing more copies of the October issue of the magazine, Horus, and pull the ones already placed onboard the fleet's aircraft. The officials spoke on condition of anonymity because they weren't authorized to talk to the media. Earlier this month, EgyptAir said Al-Ahram is to blame for Horus' content and specifically for the Barrymore article,...

Children of Islamic State group live under a stigma in Iraq

Oct 19, 2018

KIRKUK, Iraq — A family of six lost children lives quietly in a small apartment among strangers in this northern Iraqi city. The "man of the house," an 18-year-old, heads out each morning looking for day labor jobs to pay the rent. His 12-year-old sister acts as the mother, cooking meals, cleaning and caring for her young siblings. Their home village is less than an hour's drive away, but they can't go back — Shiite militiamen burned down their house because their father belonged to the Islamic State group. And they fear retaliation by their former neighbors, so deep is...

About Us

Originally founded in 2015, Voyage Times publishes articles on travel and lifestyle for travelers, leisure seekers, and culture hunters from around the world.

Contact us: sales[at]voyagetimes.com

Subscribe Now!

Quick Links

HomePress