PROGRAM 15 Announces Liquid I.V. as the Official Hydration Sponsor of the New Balance Future Stars Series

PROGRAM 15, the Official Global Grassroots Player Identification and Development Program for New Balance Baseball, selects Liquid I.V. as the official hydration sponsor for the Future Stars Series.

March 13, 2018 / / —

PROGRAM 15 is proud to announce Liquid I.V. has been selected as the Official Hydration Sponsor of the New Balance Future Stars Series National Events. The California-based nutrition company will contribute its signature Hydration Multiplier product at each National event to help keep players hydrated with a great-tasting, non-GMO electrolyte drink mix. Liquid I.V. utilizes the breakthrough science of Cellular Transport Technology (CTT) to deliver hydration to the bloodstream faster and more efficiently than water alone. One packet can provide the same hydration as drinking 2-3 bottles of water.

Liquid I.V. will also sponsor the Pitcher of the Week award. Winners will be selected by PROGRAM 15’s National Staff of former Major League and professional players, scouts, and coaches based on player statistics and videos submitted by PROGRAM 15 Regional Partner Programs.

Jeremy Booth, PROGRAM 15 Founder, CEO and President of Baseball Operations for The New Balance Baseball Future Stars Series, says, “Liquid I.V. is a non-GMO, health-oriented group that has advanced their technology to bring a better solution for rehydration of the body. It is a win to have them with us to help look after and advance the health of the players that take part in the Future Stars Series.”

Booth added, “Were ecstatic to partner with the LIV team to provide nutrition via rehydration to P15 and FSS athletes. LIV has taken great care to ensure their products will rehydrate and recharge those who drink them, and were excited for our players to have them on hand. We feel that Liquid I.V. is a company that we can grow with. You can find them in just about any store around the country and it’s only a matter of time before every athlete around the country is drinking their products.”

Liquid I.V. Co-Founder Brandin Cohen said, “Players are getting smarter about what goes into their bodies, and we are excited about helping young athletes to stay hydrated and healthy. Smart athletes don’t settle for the average, sugar packed sports drink anymore. Players want to re-fuel their bodies with science backed products that use clean, premium ingredients. We hope to be able to provide a product that assists in that goal.”

The Future Stars Series is the global initiative between New Balance and Program 15 to elevate the game of baseball by providing amateur baseball players across all economic levels an opportunity to reach their full potential through the training, development, and guidance of former MLB players, scouts, and coaches.

Amateur players identified by PROGRAM 15’s National Staff of former Major League and professional players, scouts and coaches are submitted to New Balance Baseball for advanced opportunities and potential selection to regional and national team rosters for New Balance sponsored events.

For the latest Future Stars Series updates and announcements follow @ftrstarsseries on Twitter or visit

PROGRAM 15 boasts a faculty and staff that includes multiple Major League All-Stars and World Series veterans responsible for executing the New Balance Baseball Future Stars Series, an initiative between the two organizations to elevate the game of baseball by providing amateur players across all economic levels an opportunity to reach their full potential through the training, development, and guidance of former MLB players, scouts, and coaches. For more information on Program15 and the Future Stars Series, visit or @program15bb and @ftrstarsseries on twitter.

Liquid I.V. was founded in 2012 by two best friends from the beaches of Santa Monica, CA. As collegiate athletes, Brandin and Hayden were sick of consuming chemical and sugar filled sports-drinks. So they partnered with a group of world-renowned nutrition scientists to create a line of healthy, effective, and great tasting products based on a breakthrough nutrient delivery system. To learn more about Liquid I.V., visit

New Balance, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. New Balance is the only major company to make or assemble more than 4 million pairs of athletic footwear per year in the USA, which represents a limited portion of our US sales. Where the domestic value is at least 70%, we label our shoes Made in the USA. New Balance owns five factories in New England and one in Flimby, U.K. New Balance employs more than 5,000 associates around the globe, and in 2015 reported worldwide sales of $3.72 billion. To learn more about New Balance, please visit and for the latest press information please visit Keep up-to-date with all of the latest New Balance news on Twitter @NewBalance and newbalance on Facebook.

Company Name: PROGRAM 15
Contact Name: Rachel Allen
Country: United States
Phone: 7132421662
Website URL:

Source URL:


Release ID: 313592

Latest News

Theron calls idea of arming US teachers 'so outrageous'

Mar 17, 2018

DUBAI, United Arab Emirates — Actress Charlize Theron says the idea of arming teachers after recent U.S. school shootings or "adding more guns" to the situation is "so outrageous." The South African says: "I have a very personal experience with gun violence. I lost my father to gun violence." She added: "I just don't understand when people try to make the conversation, the argument that the fix is more guns. It is so outrageous to me." Theron spoke Saturday at the Global Education and Skills Forum being held in Dubai. Theron says people should "listen to our kids" to solve...

Egypt coach facing obstacle of Ramadan ahead of World Cup

Mar 17, 2018

CAIRO — Well-traveled and much experienced as a soccer coach, Hector Cuper is facing a new obstacle when it comes to preparing Egypt for this year's World Cup. The tournament in Russia starts on the final day of Ramadan, the holy month that requires Muslims to fast from sunrise to sunset. Egypt is scheduled to play its opening match a day later, on June 15, against Uruguay. That means much of Egypt's preparations for the World Cup — the country's first in 28 years — will be done while the all-Muslim team is supposed to be fasting during daylight hours....

Saudi king establishes anti-corruption prosecution units

Mar 17, 2018

RIYADH, Saudi Arabia — Saudi Arabia's king has established special anti-corruption units of prosecutors to pursue embezzlement cases in the kingdom after a recent crackdown. King Salman's decision was announced Sunday in a report on the state-run Saudi Press Agency. The report said the king's decision came from "his concern over combating corruption in all its forms aiming to protect the homeland and its resources, maintain public money and protect the integrity of the public employment." The decision comes after Saudi Arabia arrested dozens of princes, business leaders and government officials in early November in a push led by Crown...

Saudi women take the wheel, test-driving a new freedom

Mar 17, 2018

JIDDAH, Saudi Arabia — Fatima Salem giggles with hesitation when it's her turn to drive through a small parking lot lined with bright orange cones and arrows. Like millions of Saudi women, she plans on applying for a driver's license when the kingdom lifts its ban on women driving in June. But first, she has to learn how to drive. "I'm a little nervous," the 30-year-old master's student said. Francesca Pardini, an Italian former racecar driver, helps calm her nerves, reminding Salem to check the mirrors and buckle up. Once on the road, Pardini reached over to help straighten out...

Child sex abuse in Turkey sparks debate on best prevention

Mar 17, 2018

ISTANBUL — A man suspected of raping a sleeping 4-year-old girl during a wedding in southern Turkey narrowly escaped a neighborhood lynching attempt, sparking a public outcry and calls for the government to prevent and more severely punish child sexual abuse. Among the heavier penalties the Turkish government is considering are life sentences, chemical castration and other "deterrents," according to high-ranking officials. The attack reignited a national discourse about child abuse, with some public figures taking to social media to say "Children keep quiet, you shouldn't" and others petitioning parliament to install the death penalty. But Turkey's already hefty punishments...

About Us

Originally founded in 2015, Voyage Times publishes articles on travel and lifestyle for travelers, leisure seekers, and culture hunters from around the world.

Contact us: sales[at]

Subscribe Now!

Quick Links